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INTEGRATED CAMPAIGN

AUTO LOANS WITH NFCU

The brief:
Create new radio, online video, social, and display assets to motivate car buyers to consider NFCU’s auto purchase and refinance loans. Help car buyers navigate an uncertain and overall confusing market by highlighting our competetive auto loan and refinancing options.



SOCIAL


 

REELS



DISPLAY



Copywriter: Paul Malloy

BRAND CAMPAIGN

OUT OF HOME

I designed several billboards for a brand out-of-home campaign reaching veterans and servicememebers who may not know that they’re eligible for membership with Navy Federal. I also created a shot list for the second phase of designs which incorporated photography, and proceeded to build those as well.




Copywriters: Kieran Murphy, Paul Malloy


 - - - YOU CAN CLICK ON MY NAME, THE COPYRIGHT THING, OR THIS TO GO HOME.   WHATEVER YOU WANT, JUST THOUGHT I’D GIVE YOU SOME OPTIONS - - -